Engage target patients online with a digital marketing strategy.
There is a continuing trend away from traditional marketing for healthcare organizations, and toward digital strategies that build trust and engagement.
This ebook will help you create and organize an effective marketing plan that can be continuously measured and optimized for success.
In this ebook you will learn:
- 8 steps toward a digital marketing plan
- Step-by-step activities and key metrics for each step
- How to target your most ideal prospective patients and generate leads
- How to nurture those leads into patients.